Google planning major changes for Summer 2013
Over the past few weeks and months there has been much speculation and rumors surrounding changes coming in Google. Matt Cutts, the head of Google’s webspam team, has also hinted at changes to come. And while we don’t know when…
Common SEO Myths
It is interesting how much bad information is out there when it comes to techniques and tactics which can have an impact on your site’s search engine optimization & marketing efforts. For example, there’s the myth that link building is…
What Defines a Good Link?
There is a lot of confusion out there when it comes to link building. People throw out terms like “ethical link building” “quality link building” “Google approved links” but what do those really mean? Just what does make a “good”…
The Truth About Paid Links
A friend of mine (Mark from Beyond Big Marketing) who does great web design and who I collaborate with on SEO asked me an interesting question today. “What’s the deal with paid links?” Ok those weren’t his exact words, but…
PageRank Explained
When Google founders Sergey Brin and Larry Page first developed Google as a university project they determined that sites with the most links were probably the most trustworthy sites on the web. They then devised a ranking algorithm called “PageRank”…
Think Ranking is Not Important? Think again!
There are a lot of people out there that will tell you that organic positioning is not important. Some go one to say that “as long as you are found on page 1 you are ok.” But some recent research…
Google’s New Link Disavow Tool – Should You Use It?
Google recently released a new tool which is supposed to help you let Google know that there are links pointing to your site that you would prefer they didn’t include when determining your site’s overall ranking. While it seems like…
Is Google PageRank Important?
There is a long running debate in the SEO world about whether Google’s PageRank and its corresponding algorithms have any value in SEO anymore. Some think that PageRank is an old tool that Google no longer uses while others think…
Google Webmaster Tools Notice of Detected Unnatural Links
Probably one of the scariest things a site owner can go through is getting a warning from Google that says they have detected something wrong with your site. Whether it is spam or malware or the dreaded “unnatural links”. If…
Link Removal – Should You Do This?
There appears to be a trend online, due to the recent Google updates, where people are panicked about their backlinks and are requesting link removals from the site owners. While it does appear that the Google penguin updates target shady…
