Google planning major changes for Summer 2013
Over the past few weeks and months there has been much speculation and rumors surrounding changes coming in Google. Matt Cutts, the head of Google’s webspam team, has also hinted at changes to come. And while we don’t know when…
Common SEO Myths
It is interesting how much bad information is out there when it comes to techniques and tactics which can have an impact on your site’s search engine optimization & marketing efforts. For example, there’s the myth that link building is…
A Case Study on a Hacked Website
Last week I helped out someone whose website rankings had been dropping for no apparent reason. The site was properly optimized and they had been doing some non-aggressive link building which had been helping until about a month ago. It…
What is Search Engine Optimization?
This year we thought we’d start fresh with a series of articles covering some very basic topics. These are designed for webmasters and website owners who have heard terms but did not know what they were or did not know…
Negative SEO
Matt Cutts, from Google’s webspam team has posted a new video talking about “negative SEO”. We’ve been asked in the past about negative SEO – what it is, do we use it, can it negatively impact a website. So we…
Site Speed Really is Important
This week will be the start of the Christmas shopping season in the United States. And while the Monday following Thanksgiving is usually the day people use their computers to purchase their Christmas gifts online, studies show that people are…
PageRank Explained
When Google founders Sergey Brin and Larry Page first developed Google as a university project they determined that sites with the most links were probably the most trustworthy sites on the web. They then devised a ranking algorithm called “PageRank”…
Think Ranking is Not Important? Think again!
There are a lot of people out there that will tell you that organic positioning is not important. Some go one to say that “as long as you are found on page 1 you are ok.” But some recent research…
Orphaned Pages = Lost Ranking Opportunity
This article comes about because I was trying an experiment to see which social network, if any, has more of an impact on indexing and ranking of pages. I’m still waiting on results for this experiment but it did lead…
Why Are My Google Results Different Than Yours?
This is a question I am often asked by clients. How come I see my site in different positions than you do? Well, there could many different reasons. Therefore you need to understand a bit of how Google and other…
